A non-profit’s website ought to be purposefully developed with the user in mind, and this hinges on the design to a large extent. You should commit to having a website design that will advance your fundraising cause without making (potential) donors go through difficulties. The website should be integrated with relevant features and resources, with the graphics/visuals making a good appeal.
The website design must contribute significantly to ensuring a pleasant user experience. Some non-profits that have this insight have gone on to make groundbreaking progress in their fundraising drives. You can take a cue from this article if you are wondering what an excellent non-profit website design looks like. Here is our list of 7 awesome examples of non-profit website design:
Habitat For Humanity
As the name suggests, Habitat for Humanity was founded to help the needy overcome housing challenges. Its website features elements that make it highly functional. For instance, the website has a donate tab, search box, and menu bar on the top bar. Website visitors can navigate different pages – like the ones for volunteers, supporters, etc. – from the menu. Visitors can also link up with the non-profit’s social media pages through the menu bar.
Habitat for Humanity has stories about its activities spread across the home page. The ‘load more’ tab is right below the first series of articles for anyone that wishes to dig deeper into what the non-profit does. The layout of the website content is also quite impressive. Additionally, Habitat for Humanity’s website’s monochromic appearance is another distinctive attribute.
Ford Foundation
Ford Foundation’s website should serve if you’re looking for a simple website design to draw inspiration from. The website is well-structured, with the homepage featuring several resources visitors can explore. It is built to be user-friendly, and a coordinated/effective navigation bar is integrated to make it more appealing and functional.
The sectionalized parts displaying exciting blog posts and news about the organization also show the quality this web design oozes. Plus, you have a video showing how Ford Foundation has been working to fulfill its mission – which tilts towards developing a global peaceful and equitable society.
One Drop
One of the distinctive features of One Drop’s website is the real-life images that give an insight into what it is about. This non-profit organization is particularly established to make safe water accessible to people. On the homepage, you have videos and other informative content – blogs, news, etc. – for visitors to digest.
The other elements of the website are yet worth taking note of. For one, the color scheme is quite appealing, and the entire design is thoughtfully done. The content layout is top-notch, and the pages are easily navigable – this is undoubtedly one functional non-profit website design.
Invisible Children
Invisible Children’s website appeals in a unique way, and this is primarily down to the thoughtfulness that goes into its development. The use of bold colors and the impressive content format makes the website stand out. Visitors won’t have any difficulty staying glued to this site as it has loads of content to digest.
The website has got some quality images and elements that advance its functionality. The placement of a static ‘Donate’ tab on the website page is quite strategic and worth adopting on a non-profit website. With this, the tab remains in the face of potential donors as they scroll down or up every page on the site.
Red Cross Australia
The website of Red Cross Australia is intentionally designed and focused on the organization’s objectives. It has a sticky top bar with four sections – including ‘get help,’ ‘act for humanity,’ ‘ways to donate,’ and ‘stories.’ In addition to these, there is also a bold donate tab on the top bar. The stickiness of the bar means the navigable pages remain in sight as you scroll down the page.
This is simply an appreciable degree of consistency in how the CTAs are communicated on the website. More so, the choice of color scheme is well in line with Red Cross’ brand image [or color]. As one would expect from any functional non-profit website, this particular one also has several resources and content for those who wish to know more about Red Cross Australia. Moreover, the site is optimized for mobile [and other] devices.
Feeding America
Feeding America’s website is another excellent example you can use as a model for your non-profit’s website. You should check it out if you want a varicolored site. That said, the color scheme of Feeding America’s website has been carefully selected to reflect its purpose. This gives the site an appealing outlook, and it is commendably user-friendly.
The top bar of this site is also static, so visitors can easily access the resourceful navigable tabs incorporated thereon. Some sort of slideshow of real-life images is there at the beginning of the homepage. Also, other exciting content – videos, blogs, news updates, etc. – is distributed all over the pages.
In sustaining the primary cause for its development, the CTAs are distinctively spelled out under the “Help End Hunger Today” section near the bottom [of the site]. Besides this, a search bar is integrated to help donators locate food banks around their localities. Another bar is also included for the collection/submission of email addresses for those who desire to receive regular updates from Feeding America.
Doctors Without Borders
Doctors without Borders has built a simple but highly efficient website here, and it is a design you may need to check out if ‘minimalist’ describes your need. It has got a monochromatic appearance, with real-life images included. The necessary resources and features required to help the organization are also well-highlighted.
A prominent ‘donate’ navigable bar is integrated into a sticky header, and the CTA tab is strategically attached to specific (fundraising) project stories. The website also features a ‘sign up’ section for gathering specific information about visitors or potential donors.
Conclusion
Non-profit websites must reflect a considerable quality, with optimum functionality sustained. However, describing your needs to the website developer could be somewhat tasking. But you don’t have to spend so much time trying to define your model website when you can easily take a cue from one or more already-developed websites. And this article should have served as an eye-opener for you.
